"Impact Mailing is truly an extension of our development department.  They are very responsive and easy to deal with in all phases of the direct mail process.  We can always count on Impact to deliver excellent service and a high quality product for a fair price."

Christy Singleton
Mercy Ministries

Personalization

Direct mail and personalization go together as naturally as ice cream and cake… to bring about a truly delicious and effective response.

Direct mail does something that television, radio, newspapers, and billboards can’t. It can speak to one person at a time –– and by name. It’s a proven fact that when you want to attract someone’s attention, call them by name. When you want to keep their attention, continue to use their name while you speak with them.

Our capabilities allow you to do both.

Impact Mailing and Fulfillment has the equipment and expertise to personalize any type of communication –– from targeted and personalized sales letters and flyers to change of address notification and much more.


This personalization includes inserting a name, your “original” signature, an account number, or any other variable data that is important to your message.

To accomplish this task, we’ve assembled an impressive array of equipment with which we can imprint, customize, and personalize with multiple directional orientations on the same page –– printing landscape… portrait… or both in a single print pass… on one side of a document, or both.

And we can generate insurance company statements, retail inventories, utility bills, invoices, frequently changing listings, medical records and billings, even stock brokerage statements with total ease –– and with complete privacy and confidentiality.

Caution: There is a definite problem when it comes to personalization 

While personalization is an outstanding marketing and communications tool… it’s easy to use it incorrectly. And when used incorrectly or inappropriately, it not only loses its advantage, but it brings about the exact opposite result you’re hoping for. There’s no response!
But you can avoid these common mistakes and pitfalls… and learn about personalization and how to use it wisely… when you request our FREE REPORT: 11 Pointers And Pitfalls That Can Make… Or Break… The Effectiveness Of Personalized Direct Mail Messages.

Call us today at 612-638-1426.